The Object of Rotary is to encourage and foster the ideal of service as a basis of worthy enterprise and, in particular, to encourage and foster:
 
 
The Object of Rotary is to encourage and foster the ideal of service as a basis of worthy enterprise and, in particular, to encourage and foster:

FIRST- The development of acquaintance as an opportunity for service.
SECOND- High ethical standards in business and professions, the recognition of the worthiness of all useful occupations, and the dignifying of each Rotarian's occupations as an opportunity to serve society.
THIRD- The application of the ideal of service in each Rotarian's personal, business, and community life. 
FOURTH- The advancement of international understanding, goodwill, and peace through a world fellowship of business and professional persons united in the ideal of service.